What keeps you going when you’re just not feeling it as a creative entrepreneur?
As I’ve said before: Even if we completely love what we do, we won’t love every single minute of every single day of what we do.
For example: I absolutely love being an entrepreneur and directing dance programs. But I strongly dislike returning phone calls (I prefer emails 100%), organizing information into spreadsheets, ordering costumes, booking performance locations, and more. But I made myself do those things when I was directing in-person dance programs because the return on the investment was so great. The kids loved it, and families wanted it. (This is a story for another blog, but I actually really struggled with even beginning to develop a performance program because I wanted to be so process focused. I love teaching technique. Performing was a great experience for me personally, but I never felt compelled to find and facilitate performance opportunities for my dance students until families expressed that they desired this from my program.)
When I worked as a classroom teacher, I loved being with my students, creating community, and finding different ways to open those little minds to understand new concepts. However, I completely hated (strong word, but likely extremely accurate . . . ) parent-teacher conferences (they always gave me extreme anxiety, even when the kids were A+ students), decorating my classroom, updating bulletin boards, and most staff meetings. But I made myself do it because decorating my room with student work made the faces of my kiddos just glow with enthusiasm or because it helped parents know what was going on in our classroom. Again, the return on the investment was worth it.
So, when I’m hitting a slump (as I am right now), and when I don’t want to do anything business related, I try to focus on the return. I try to remind myself that all of the work I’m doing will result in either an end goal toward which I’m working or that the work of the daily grind will continue to fulfill me, provide helpful information to my audience and clients, or put good into the world in the way that I feel compelled to do.
In short, when the now is foggy (or what it’s just outright terrible, horrible, no good!), try to focus on that potentially fantastic future feeling. You might find that the future isn’t so far away and that you’ll receive your ROI sooner than you think. Fingers crossed! ;)
Forever filled with the audacity of hope,